#149: A Conversation With Michael Stelzner, Founder of Social Media Examiner [Podcast]

How do you start a company with just an idea, a few volunteers, and no budget… and in less than 5 years have a web media property with 15 million readers? That’s what Michael Stelzner did with Social Media Examiner, and in today’s episode we’ll share a conversation with Michael about how he did it. And how you could, too!

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In this conversation, we’ll discover together:

  • Why the smartest promotional strategy might be not promoting.
  • The best way to differentiate yourself from your competitors.
  • Michael’s method for launching new projects and products.
  • And his personal Social Media Marketing strategy.
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Who Told You?

“You can’t have a successful business and a balanced life. You have to choose.”

“You’re not pretty enough.”

“Life is not Disneyland. You can’t have fun all the time.”

“You’re not smart enough.”

“Work is not supposed to be fun.”

“You’re too sick.”

“You’re just a sinner in the hands of an angry God.”

“The only way to make a fortune is by working hard.”

“You’re too young.”

“Sometimes bad things happen and you just can’t find any good in it. It doesn’t mean anything. It is what it is.”

“God doesn’t want you to be rich.”

“You’re too old.”

“You can’t trust anyone.”

“You’re ugly.”

“You’re fat.”

“You’re lazy.”

“Your best days are behind you.”

…and feel free insert your go-to limiting belief here, if I’ve missed it.

Question: who told you this junk?

Seriously.

Who told you?

And why are you still listening to them?

#148: 10 Fresh New Podcasts You Should Check Out [Podcast]

I listen to lots of podcasts. And while I have a few core podcasts I don’t ever miss, I am constantly trying new shows out, looking for fresh voices I can put into my listening rotation.

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In today’s episode, I’ll share my listening strategy: how I selected my “A” shows, which I never miss, how I select my “B” shows, which I selectively listen to, and how I decide what new shows to sample. And of course I will give you my list of 10 fresh new shows you should check out.

Other Reasons To Keep Listening

  • A book you can read this afternoon that will boost the success you enjoy starting tonight.
  • What to do about being disappointed with God.
  • How you can get promoted on my show, and get exposure for your website.

That’s all coming up in today’s episode…

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#147: 10 Life-Changing Habits To Adopt Now [Podcast]

A young woman has quit smoking, been promoted at work, and run a marathon. An untested CEO takes over one of America’s biggest companies and focuses on just one behavior pattern in the company, and very soon Alcoa is at the top of the Dow Jones. A marketer at Procter & Gamble notices a seemingly insignificant pattern while studying videos of how people make their beds. As a result, the company makes a small shift in advertising and Febreze goes from being one of the company’s biggest flops to earning a billion dollars a year. What do all three cases have in common?

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Reporter and best-selling author Charles Duhigg believes that in each case, the success came from a shift in the patterns that shape our very lives – our habits. Habits do form our destiny, but we can consciously choose our habits. That shift – a change in your key habits – can help you transform your relationships, your finances, your health, your business, and your life.

In today’s episode, I’ll suggest 10 life-changing habits to adopt now. And I’ll give you the tools, tactics, and battle plan to help make those habits stick.

Other Reasons To Keep Listening

  • You’ll discover the best book I know of on the subject of habits, why they are so powerful, and how to change them.
  • I’ll attempt an answer to the question: “Is it right for Christians to choose to ‘upgrade’ their peer group in order to be more successful, or is that a selfish, sinful pursuit?”
  • You’ll get a direct link to the best $10 training on Omnifocus you’ll find anywhere.

That’s all coming up in today’s episode…

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Do not fear the conflict. Do not flee it. Where there is no struggle, there is no virtue. Where love and faith are not tempted, it is not possible to be sure whether they are really present. They are tried and revealed in adversity, in difficult and grievous circumstances.”

St. John Chrysostom (c. 347–407)

How To Attract Perfect Clients (And Repel The Clients Who Drive You Nuts)

If you’re a freelancer or service professional, you know the pain of the “problem client”. Once they are “inside your gates”, they cause nothing but trouble.

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They complain about everything from the font size in the PDF you gave them, to the claim that you didn’t give enough detail in the product, or that you have too much information in the product. They pester you with the most requests, that go beyond the scope of what they paid for. They threaten you.

You’ve been there, surely. You’ve said to yourself, “Oh, great. He’s one of those. A problem client.”

#146: 7 Trends To Watch For In 2015 [Podcast]

As we begin a new year, it’s popular for many bloggers and podcasters to make “predictions” about the new year. I prefer not making predictions (unless I feel inspired to do so), but I will point out 7 crucial trends to watch for in 2015.

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I believe these trends represent some fundamental shifts in the way business is done online, and the way you will continue to build your platform in the new year

Other Reasons To Keep Listening

  • I will reveal one of  the apps I’m using to help me meet my financial goals in 2015.
  • We will tackle the question, “if God is always good, then why do bad things happen to good people?”
  • I’ll also share how you can get a plug or mention, or even an appearance on this show.

That’s all coming up in today’s episode…

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How To Get Your Missing Podcast Episodes Back

I’ve heard from a few folks that there might have been a hiccup in my podcast feed. One person asked me, “Why have you stopped making new episodes?” This makes me sad.

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I just published episode 145, and we haven’t missed an episode in 145 weeks running (since we started).

I don’t know why some people seem to be missing new episodes in their podcast app. In a moment, I’ll explain how to fix this. But first, let’s get you caught up…

#145: How To Overcome Depression [Podcast]

Have you ever suffered from depression or anxiety? Depression is a major problem in the world today. By the year 2020, the World Health Organization (WHO) estimates that depression will be the number two cause of “lost years of healthy life” worldwide.

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This time of year feelings of depression are common. Most people suffer in silence. And in this episode I will share my own battle with depression, and give you my recipe for defeating this debilitating and deadly disease.

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