Archive for May, 2007

Offline Marketing For Online List Building

One of the biggest challenges in building your online business is to build a large e-mail list. 
A list of prospects and buyers that you can use as a foundation for your online business. 
It’s harder than ever to build e-mail lists online, as customers are more reluctant to opt in for free e-zines (or other mailing [...]

Change Your Life, Simplify Your Billing, Pimp Google Reader

Odds and ends I picked up during some random holiday-weekend web surfing…
From Kottke: "Perhaps the way to true personal acheivement and happiness is through lying to yourself instead of being honest, loafing instead of practicing, and purposely forgetting information."
FreshBooks: "an online invoicing and time tracking service that saves you time and makes you look professional [...]

Free Wordpress Theme For Download

I’ve been experimenting with the ideas in The 4-Hour Workweek.
I’ve hired people from all over the world to do work for me over the last couple of weeks… and one of the tasks I hired out what the creating of a brand new Wordpress Theme.
Want a nice, clean "Web 2.0" theme for your blog? Then [...]

21 Fundamentals of Online Success - 24 Hours To Price Increase

My latest product is called "21 Fundamentals of Online Success". For the next 24 hours you can get a copy for $47… after that the price goes up to $97. Eric Graham, also known as The Conversion Doctor, had this to say about the product:
“As the go-to copy writer for many of the web’s most [...]

Do Squeeze Pages Still Work For List-Building?

Should you use a "squeeze page" on your website, or have these pages lost their effectiveness?
A "squeeze page" is one that forces your site visitors to give you their name and email address in exchange for some kind of bribe… an audio training, a special report, or piece of software.
Making a free offer to your [...]

Timothy Ferriss and The 4-Hour Workweek

I just finished reading a book called The 4-Hour Workweek by Timothy Ferriss.
It’s about how to leave your 9-5 grind (whether that means you have a job working for someone else… or a "job" working for yourself!).
And Ferriss claims he works just 4 hours per week.
Did I mention he makes over $80,000 per month?
Of course, [...]

Napoleon Hill's Internet Marketing Secrets

Last night I conducted a coaching call for my private coaching students group, and I was nervous about doing it.
  The reason: up until now, I had only done practical, "how to" information on our group coaching sessions.
This one was different.
It was about something more "touchy feely" and I wasn’t sure how it would [...]

John Reese's New Report at Income.com

In case you missed it, Internet Marketer John Reese posted his report called The Rebirth of Internet Marketing yesterday.
It’s long, but well worth the read. The report also contains an update on the status of Income.com.
When it comes to marketing online, John consistently delivers the insights that set trends. It’s remarkable how he doesn’t promote [...]

Fire Your Bullets

Bullets are important to good sales copy.
Bullets break up your copy into short, readable bursts.
People tend to scan copy before they read it. Breaking your benefits into bullets increases the chances your copy will "catch the eye" and thus get read.
To recap the benefits - bullets do the following:

Break up copy (just like this) into [...]