Archive for June, 2008

When Your Marketing Doesn’t Work…

The Question: What do I do if I have all the pieces in place, but I’m not making sales with my website?
The Answer: Improve the architecture of persuasion on your website: change the words!
How To Improve Your Sales With Better Copy:
1. Have your copy reviewed by a professional (NOTE: I no longer offer free consultations [...]

Write Better Headlines With This Technique

The Question: What’s a good shorctut for writing good headlines?
The Answer: Avoid hype and use proven structure.
How To Improve Your Headlines:
1. Strip the headline of any adjectives and adverbs.
2. Think about what the PRIMARY BENEFIT of your product is and let the reader experience that emotion in the headline.
3. Avoid superlatives in your headline.
Click for [...]

Teleseminar Toys From Mike Stewart

I recently decided to upgrade the sound on the many teleseminars I host… so I invested in Mike Stewart’s Ultimate Teleseminar Package. It arrived today… check out the video…
Ray Edwards New Teleseminar Toys