Lately, Internet marketers have been telling me, “Ray, people don’t opt-in to squeeze pages nowadays. They just don’t opt-in like they used to”. Do remarks like this have you nodding in agreement? Fear and paranoia, with a healthy dose of spam, has made it harder to get people to opt-in. At one time, it was [...]

3 Ways To Increase Opt-In Conversion: 21 Small Business Profit Boosters (#20)

Market Offline to Build Online Lists: 21 Small Business Profit Boosters (#14)
One of the biggest challenges in building your online business is to build a large e-mail list. A list of prospects and buyers that you can use as a foundation for your online business. It’s harder than ever to build e-mail lists online, as customers are more reluctant to opt in for free e-zines (or [...]
Postcard Profits: 21 Small Business Profit Boosters (#7)
Wow. We’re already up to #7 of our 21 Small Business Profit Booster tactics. I hope you’re making use of these ideas — feel free to post your success stories if you want. I’d love to read them, and I’m sure others would, too. Okay… on to today’s Profit Booster: postcard marketing. Sometimes the simplest [...]
3 Simple Tactics Increase Opt-In Conversions
Lately, Internet marketers have been telling me, “Ray, people don’t opt-in to squeeze pages nowadays. They just don’t opt-in like they used to”. Do remarks like this have you nodding in agreement? Fear and paranoia, with a healthy dose of spam, has made it harder to get people to opt-in. At one time, it was [...]


