I am often asked whether there is a template for writing compelling blog posts. The fact is, I use several such templates myself, and today I will share one.
Follow this template, and you too will be writing more compelling blog posts in the time at all.
Copy “cosmetics” matter. But probably not in the way you think. Most entrepreneurs want to produce sales copy in a way that doesn’t look like sales copy.
Most wouldn’t be caught dead sending out a “sales letter”, but are happy to send out a “brochure” or a “prospectus”…
Copywriting is the art of persuasion in print. The right words, in the right order, for the right people, lead to profitable results. They get someone to buy. Maybe they’re buying product, a service, or even an idea.
The world of copywriting is filled with maxims, rules, and truisms. I have taught many of those tried-and-true tidbits on this very blog. Today, I offer some contrarian thoughts on the art and science of copywriting.
All writers want someone to read what we write. We may not admit this openly, we may dress up our explanations of why we write in more noble sounding language, but the bottom line is: we want to be read.
In this post, I’ll give you five simple ways you can get more people to read what you write.
It is possible to write an entire week’s worth of blog posts in just an hour. In fact, I just started my digital timer to prove the point. In this post I’m going to explain exactly how I accomplished this feat, and how you can too.
Above is a screenshot of the two tools I use most when writing my blog posts: Evernote and Scrivener. But don’t get hung up on the tools that I use to write my posts. Even though I use them for specific reasons, you could just as easily do this yourself with nothing more than Notepad or TextEditor.
Here are the steps that allow me to write an entire week’s worth of blog posts-seven in all-in about an hour…