“He Just Thought It Up And Did It”

You don't need permission to succeed. You don't need someone to say you're worthy. You just need to grab hold of your idea, wrestle it into submission, and then go out there and do it.


It's the doing it part that gets people hung up. Most of the time, it's easier to talk about the project you're “working on” than it is to actually do the work.

My friend Jeff asked me recently why I went through the hassle of hosting a seminar of my own. I've been thinking about that question.

I have lots of great-sounding reasons, but the truth is… it just seemed like a good idea, and I wanted to do it.

In the movie Apocalypse Now, the film's narrator explains the extraordinary success of the iconic Colonel Kurtz this way: “He received no official clearance. He just thought it up and did it.”

If you feel that you do need permission, here it is (along with instructions): whatever it is that's burning inside of you, go ahead, think it up and do it.


Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at RayEdwards.com.

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