Comments on: Is Your Copy Filled With Hype? http://rayedwards.com/is-your-copy-filled-with-hype/ Copywriting and Marketing Tips, Tricks and Tactics Tue, 06 Jan 2009 04:22:05 +0000 http://wordpress.org/?v=2.7 hourly 1 By: JEFF WELLS http://rayedwards.com/is-your-copy-filled-with-hype/comment-page-1/#comment-1917 JEFF WELLS Mon, 10 Dec 2007 20:05:59 +0000 http://rayedwards.com/?p=23#comment-1917 If you don't hype (the good kind) yourself nobody will. If you do hype (the bad kind) yourself nobody else will either. If you don’t hype (the good kind) yourself nobody will.

If you do hype (the bad kind) yourself nobody else will either.

]]> By: Ray Edwards http://rayedwards.com/is-your-copy-filled-with-hype/comment-page-1/#comment-147 Ray Edwards Mon, 28 Aug 2006 05:12:31 +0000 http://rayedwards.com/?p=23#comment-147 There is a fine line to walk - the trick is knowing your audience well enough not to cross it. There is a fine line to walk - the trick is knowing your audience well enough not to cross it.

]]> By: JP Maroney http://rayedwards.com/is-your-copy-filled-with-hype/comment-page-1/#comment-146 JP Maroney Fri, 25 Aug 2006 17:04:02 +0000 http://rayedwards.com/?p=23#comment-146 Ray, I agree... The fear so many people have -- especially when new to this style of marketing -- is that they'll "turn off" their prospect by going "over the top." Your post makes an important distinction. Well done... JP Ray,

I agree…

The fear so many people have — especially when new to this style of marketing — is that they’ll “turn off” their prospect by going “over the top.”

Your post makes an important distinction.

Well done…
JP

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