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	<title>Comments on: Jump-Starters For Writing Killer Copy</title>
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	<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/</link>
	<description>Copywriting and Marketing Tips, Tricks and Tactics</description>
	<pubDate>Tue, 06 Jan 2009 11:55:26 +0000</pubDate>
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		<title>By: JEFF WELLS</title>
		<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/comment-page-1/#comment-1920</link>
		<dc:creator>JEFF WELLS</dc:creator>
		<pubDate>Mon, 10 Dec 2007 20:25:31 +0000</pubDate>
		<guid isPermaLink="false">http://rayedwards.com/?p=20#comment-1920</guid>
		<description>&lt;b&gt;Turn the TV OFF!&lt;/b&gt;

If you need some background noise, 
turn the radio on low to some classical or ambiance music. If you turn on your favorite station your mind will be more likely to focus on the radio and not on the task at hand.</description>
		<content:encoded><![CDATA[<p><b>Turn the TV OFF!</b></p>
<p>If you need some background noise,<br />
turn the radio on low to some classical or ambiance music. If you turn on your favorite station your mind will be more likely to focus on the radio and not on the task at hand.</p>
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	<item>
		<title>By: Ray Edwards</title>
		<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/comment-page-1/#comment-143</link>
		<dc:creator>Ray Edwards</dc:creator>
		<pubDate>Thu, 17 Aug 2006 16:48:13 +0000</pubDate>
		<guid isPermaLink="false">http://rayedwards.com/?p=20#comment-143</guid>
		<description>Good stuff, Andrew - thanks for your insights!</description>
		<content:encoded><![CDATA[<p>Good stuff, Andrew - thanks for your insights!</p>
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	<item>
		<title>By: Andrew Cavanagh</title>
		<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/comment-page-1/#comment-142</link>
		<dc:creator>Andrew Cavanagh</dc:creator>
		<pubDate>Thu, 17 Aug 2006 10:50:09 +0000</pubDate>
		<guid isPermaLink="false">http://rayedwards.com/?p=20#comment-142</guid>
		<description>7 Easy Ways To Get Started Writing Your Copy

The idea of picking something very short that you know you can do when you're having trouble getting started with copy is very effective.

I would add try writing...

1. The opening line.

2. A 1-2 sentence paragraph explaining why the person giving the information in this sales letter is uniquely qualified to give it.

3. The P.S.

4. The subhead

5. Edit testimonials.

6. Write 3 bullets for a bonus that comes with the product or service.

7. Write a price comparison - this product or service compared to much more expensive solutions to the problem it solves.

Etc.

Having a template you use to write your copy from helps enormously to pick out small elements you can get started on.

Also once you get writing it's very easy to keep rolling.

Kindest regards,
Andrew Cavanagh</description>
		<content:encoded><![CDATA[<p>7 Easy Ways To Get Started Writing Your Copy</p>
<p>The idea of picking something very short that you know you can do when you&#8217;re having trouble getting started with copy is very effective.</p>
<p>I would add try writing&#8230;</p>
<p>1. The opening line.</p>
<p>2. A 1-2 sentence paragraph explaining why the person giving the information in this sales letter is uniquely qualified to give it.</p>
<p>3. The P.S.</p>
<p>4. The subhead</p>
<p>5. Edit testimonials.</p>
<p>6. Write 3 bullets for a bonus that comes with the product or service.</p>
<p>7. Write a price comparison - this product or service compared to much more expensive solutions to the problem it solves.</p>
<p>Etc.</p>
<p>Having a template you use to write your copy from helps enormously to pick out small elements you can get started on.</p>
<p>Also once you get writing it&#8217;s very easy to keep rolling.</p>
<p>Kindest regards,<br />
Andrew Cavanagh</p>
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	<item>
		<title>By: Seth Daley</title>
		<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/comment-page-1/#comment-141</link>
		<dc:creator>Seth Daley</dc:creator>
		<pubDate>Wed, 16 Aug 2006 22:02:41 +0000</pubDate>
		<guid isPermaLink="false">http://rayedwards.com/?p=20#comment-141</guid>
		<description>: )  I laugh because I can start off in the right direction, but end up in left field.   I'll be using this the next sales letter I write, thanks Ray!</description>
		<content:encoded><![CDATA[<p>: )  I laugh because I can start off in the right direction, but end up in left field.   I&#8217;ll be using this the next sales letter I write, thanks Ray!</p>
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	<item>
		<title>By: Brian T. Edmondson</title>
		<link>http://rayedwards.com/jump-starters-for-writing-killer-copy/comment-page-1/#comment-140</link>
		<dc:creator>Brian T. Edmondson</dc:creator>
		<pubDate>Wed, 16 Aug 2006 22:01:16 +0000</pubDate>
		<guid isPermaLink="false">http://rayedwards.com/?p=20#comment-140</guid>
		<description>Ray,

These are some great simple steps I'll keep in mind whenever I get "stuck" writing copy.

Sincerely,

Brian T. Edmondson
www.ListProfitAcademy.com</description>
		<content:encoded><![CDATA[<p>Ray,</p>
<p>These are some great simple steps I&#8217;ll keep in mind whenever I get &#8220;stuck&#8221; writing copy.</p>
<p>Sincerely,</p>
<p>Brian T. Edmondson<br />
<a href="http://www.ListProfitAcademy.com" rel="nofollow">http://www.ListProfitAcademy.com</a></p>
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