Comments on: Profits Hidden In Your Business: 21 Small Business Profit Boosters (#15)

By: Ray Edwards

Ray Edwards — Tue, 29 Sep 2009 15:42:55 +0000

I didn't even edit the offensive name-calling from your post. Because, despite your tone not being very nice, you DID manage to point out something that might be confusing to my readers. There are 21 different POSTS in this series - so this one is only #15 of the #21.

You can view all 21 posts in the series under this category:

http://rayedwards.com/category/small-business-p...

Sorry for the confusion.

By: have the balls to post this

have the balls to post this — Tue, 29 Sep 2009 03:14:16 +0000

hey there douche bag…your headline says 21 small business profit boosters…..than you have a whole 3 numbered…..talk about inconsistencies!!!!!!!!!!!!!!!! No wonder nobody re tweeted this crappy post

By: Ray Edwards

Ray Edwards — Tue, 06 Jan 2009 16:20:30 +0000

Yes, it's true… some people do behave in a lazy way.

Another fact to keep in mind is that sometimes even those of us who don't think we're lazy — and who normally don't behave in lazy ways — actually do engage in lazy behavior.

So a little self-truth never hurts.

By: Note Taking Nerd #2

Note Taking Nerd #2 — Mon, 05 Jan 2009 22:54:32 +0000

Here's another Ray...

"Some people are just lazy."

As easy as some salesletters for copywriting courses promise they'll make the process of salesmanship in print/pixel, it ain't.

Not if you strive to be outstanding.

But, easy is a relative term. Writing comes easily to me because I love it. This doesn't mean it effortless. I spend hours writing letters. I also spend at least 12 hours a week studying marketing and copywriting. Some people are too lazy/fearful to do this.

If this is you, I suggest getting a template course. This will show all the parts you should plug into a letter. You should also find John Angelache Copywriting Crash Course. This will show you how to swipe and not birth a Frankenstein-ugly-mis-matching-body-parts letter.

If you aren't competing against A-team writers in cut throat markets like biz op, internet marketing or dieting you don't need to be super creative. If decent sales copy has never been unleashed on your market you're selling "racoon bathing kits" to, your decent letter will rock the house.

If you do roam the wild west where the fastest guns dwell and you're too lazy to sweat outstanding copy, well, you should hire Ray or someone as good to do your shootin' for you. Lazy don't cut it here, boss.

Note Taking Nerd #2
www.mynotetakingnerd.wordpress.com