I recently interviewed a radio advertising expert named Dave Tester. Now, you may know that I worked in radio for over 25 years, and was very successful in that industry. I think I know my stuff when it comes to radio. But even I was blown away by some of the ideas Dave and I [...]
About Ray
Ray Edwards is a Direct Response Copywriter, Speaker, Author, and Marketing Strategist. His clients include Tony Robbins, Jack Canfield, Armand Morin, Matt Bacak, Jeff Walker, Alex Mandossian, Frank Kern, and Mark Victor Hansen (there are more, but jeez, then it would start to sound like name-dropping).


