5 Reasons Why I Blog

By Ray Edwards | February 14, 2007

mouse.jpgRyan Healy tagged me with this meme: “5 Reasons Why I Blog”. I read Ryan’s blog on a regular basis, and I appreciate him including me in the fun.

  1. It’s good for business. It wasn’t always this way. When I started blogging it was more about self-expression. It didn’t take long for me to realize blogging was building my business, too. I get a steady flow of new business from people who say something like, “Well, I started reading your blog and finally decided I would call you.”
  2. Self-expression. Once upon a time, I was a radio DJ. Highly-rated, successful, and loving it. Being on the radio was my own personal megaphone. It was my way of being heard. Now I get that same satisfaction from blogging. You can too. Now everyone’s a DJ!
  3. Building a relationship with my readers. There’s nothing like a blog to build a relationship with your readers. My blog is the source of most of the conversations I have with my readers. Why? I have some theories, but the fact is they don’t matter. It just works.
  4. Marketing. I know there are many who say you can’t “monetize” a blog. Really? My own blog has brought me… well, let’s call it “a substantial amount” of revenue. And I don’t even use Adsense (as of this writing). One of the very best Internet Marketers is a guy name Dave Winer. And you’d never categorize him as a marketer… but last year he made over 7 figures using his blog as the primary marketing medium. Even as as I write this, he’s in the beginnings of a “product launch”, though most of his readers probably don’t realize it.
  5. Research and testing. The quickest way I know to test a new idea, get some feedback, or get an answer is… make an appropriate post on my blog.

Okay, those are my 5 reasons for blogging. And now, I tag:

Ray Edwards CopywriterRay Edwards is a direct response copywriter, marketing strategist, author, and speaker. He has written million-dollar sales copy for top marketers including Jack Canfield, Mark Victor Hansen, Jeff Walker, Alex Mandossian, Matt Bacak and many others. Get more free copywriting information from Ray at RayEdwards.com. And if you might want to follow Ray on Twitter.

  • Ray,
    I've been tracking back who started the "5 Reasons I Blog" meme to show the power of blogging, viral posting and create a list of why....fyi your link to Ryan Healy took me to a wordpress logon and not the blog post.
    Regards, Michele
  • Thanks Michele for the heads-up on that link. I fixed it.
  • Search engines love properly maintained blogs.
  • BLOGGING
    A - Saves Time by having just one place to type your message and push a button to publish it to the web. There is no messing with codes or turn around times from a web developer.

    B - Saves Money with open source software like Wordpress. You do not have to create a new page everytime you want to say something.

    C - Builds Communities by being more interactive with the reader.
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