Fast & Easy List Building

plans.jpgI get a lot of questions asking how to build a list and do it quickly.

Actually, it's a lot easier to build a list than you might think.

The fact is the techniques of list-building are really quite simple.

These three tactics will help you to build your list quickly:

Use a “squeeze page”. I find that, while everyone seems to know about the effectiveness of a squeeze page, few are actually doing it, or if they are, they're not using a true squeeze page. You must admit, it takes a little bit of backbone to say, “You don't get to see anything until you give me your e-mail address!” I promise you, though, use a squeeze page and you'll get subscribers, and you'll build your list. If you look at my squeeze page for Ray Edwards Copywriting, you'll see that I don't even offer an ethical bribe to get people to opt-in, yet my conversion rate for this page is about 38%.

Do “ad swaps” with other list owners. Look for people with ads in their e-zines, contact them and say, “Hey, I have an e-zine, too! How about we trade ads?” Then, you run an ad for their list and they run an ad for your list. Or, if they don't offer ads (or you don't offer ads), simply contact them and say, “I would like to promote your email newsletter to my subscribers, would you do the same for me?” In your e-mail newsletter, then, you just write a little paragraph that says, “I've discovered a great newsletter that I think you'd enjoy. Here's the link.” This, by the way, is one of the best and fastest ways to build your list. I know, I know, it's too easy. But, it works.

Look for opt-ins through forum postings. You can post good content to forums. Many forums will allow you to add text to your signature line. Try something simple, like “To get my ‘Seven Tips on List Building', click here”. That link leads readers directly to your opt-in page. Make sure you have a decent ethical bribe to offer – a special report, audio clip, video clip, a .pdf, even free software. Don't subscribe to any forums? Now may be the time to start! All you need is twenty minutes a day. Use that time to check out ten forums, add quality posts, answer any questions, and include your signature line link. This really works – I get new subscribers every day from this method, and I don't even have time to post to forums anymore.

Want more information about the quickest ways to build your list?

I recommend Tellman Knudson's List-Building Club.

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at

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  • Hey Ray,

    Just pop by your site.

    I’ve done the first and last one before but always find it hard to do the second one.

    To be honest, I only have have x,xxx names in my list so not everyone would like to swap with me.

    So far my squeeze page at is working perfectly fine with 30-40% conversion rate.

    It did took me sometime to make my squeeze page foolproof so anyone can understand what I’m talking about and why they should put their email.

  • Ray Edwards


    Congratulations on a great conversion rate for your squeeze page.

  • One of the biggest stumbling block hurdles to starting a list is not understanding the actual mechanics of managing a list.

    When first starting out, most people are understandably reluctant to commit to a monthly expense like aweber.

    Even if they do figure out how to install a perl/cgi script on their squeeze page to collect names they can’t visualize what to do with the with them next.

    Manually maintaining a Comma Separated Value (CSV) file can take tons of time.

    One free option just to help someone get started is to start a Yahoo Group for your particular niche. People will have to submit their info to join and you can easily broadcast a message to your group (list).

    Once you build an income stream to cover hosting and auto responder service then migrate your group away from Yahoo’s control.

    Not everyone will follow you when you migrate and you’ll take a hit on the size of your list.

    In the long run you’ll be OK.
    In the short run you’ll have gotten your list started.

  • Consider this. It is my wish, to try and explain that list building is important part of internet Marketing. As a matter of fact, the first thing you should learn to do.

    Marketers tell you the “money is in the list”. But, let’s look at the workings a little. If you have a web site, and you performed many tasks each month to make a sale, you might as well be working. What I mean is Social Booking etc.

    When you have a list of subscribers you can perform one task, and make money. (Write an e-mail)

    The problem I see with most marketers they do the same thing over and over each month. Personally I started with PPC. I read Perry Marshall’s e-book. Set up an account with Enhance, and fell flat on my face, lost money didn’t make one sale, but I learn a lot. So, prepare yourself to loose money if you go this way.

    Enhance help with my Keyword list, and Boom my list started to build.

  • The money is in the list but you need to be prepared for business. This is what takes the time to get going. The answer for me which I am still working on is to…

    1. Domain Name
    2. Hostig Acc
    3. Autoresponder
    4. Connect Domain Name to Hosting Acc
    5. Create Squeeze page
    6. Connect Autoresponder to Squeeze page
    7. Fill Autoresponder with messages/ebook/advert
    8. Market website ie PPC, Blog, Forum, Article etc

    It has taken me years to learn and implement this and I have only just got of the starting line. I have a great Domaon Name but still need to be learn to build that list. Persistance will get me there…