Let’s start with this: the headline (or in the case of a blog post, the title) is the single most important copy you will write. It often means the difference between a winning ad or a losing one, between a blog post that explodes in popularity or one that decays in the silent darkness of obscurity.As […]
I just completed reviewing the progress I’ve made on my 2015 goals. With most of my goals, I’m doing quite well. I’m even ahead of schedule on a few of them. But when it comes to my most important business goal, my “push goal” for the year, I need a course-correction. I’m off-target with the […]
This guest post by my friend Jeff Goins should be useful for anyone who is thinking of starting (or has already started) a business. Jeff is the author or four books, including his latest The Art of Work. Jeff is an award-winning blogger and online entrepreneur. Also, he has great hair. ~ Ray Edwards Ten years […]
Recently, I’ve had a peek “behind-the-scenes” of a number of very large businesses, and very successful entrepreneurs… and investors. The difference between entrepreneur and investor is an important one…
“Pig Pen, this here is Rubber Duck. We ain’t gonna pay no toll…” CW McCall, “Convoy” Who would have dreamed, in the 1970s, that anything would ever replace the CB radio? Some readers will, like me, be old enough to remember the CB craze. We will all remember, for instance, that the “main channel” on […]