In the course of running an online business, there are many tools and applications to choose from. I use a lot of different tools in my own business, and I am frequently asked for recommendations about what the best tools to use might be. I am going to supply some very specific answers, and share […]
Resources
Book Review: How To Wow
The book for this review is entitled How to Wow, Proven Strategies for Presenting Your Ideas, Persuading Your Audience, and Perfecting Your Image. It’s written by Francis Cole Jones. This is a book written for today, for a world where you may have only a few seconds to make your case, pitch your product or […]
Book Review: Value Based Fees
Value-Based Fees, subtitled “How to Charge – And Get – What You’re Worth, A Guide for Serious Consultants” is a veritable treasure map that leads to other treasure maps. It’s actually difficult to overstate how much great information is contained between the covers of Alan Weiss’ book. Value Based Fees was first published in […]
It Ain’t Easy Being Green…
…but it can be profitable. I recently read a great book on marketing that takes a slightly different turn than my usual reading. I’m recommending the book to you. It’s called Guerrilla Marketing Goes Green and is written by Shel Horowitz and Jay Conrad Levinson. I think the book’s main virtue (aside from being well-reasoned […]
Interview With Carrie Wilkerson, the Barefoot Executive
It’s a brand-new podcast, in which I interview my friend Carrie Wilkerson about her new book, The Barefoot Executive. So what’s the book all about? Well, Carrie says her book if for anyone who longs to run their business from home. She says it’s possible (and she doesn’t just say it though, she shows you […]