3 Books Every Marketer Should Read

This is the last (at least for a while) of my “recommended books” videos. Today: 3 books every marketer should own and read.

Your turn. What are your favorite MARKETING books?

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at RayEdwards.com.