How a Book is Like a Chicken

You consume them in the same way.

Not all the parts are edible.

You don't indiscriminately eat everything.

You discard the beak, bones and feathers and only eat the meat.

Or else you end up with a nasty case of indigestion.

Or worse.

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at