Is Internet Marketing Weird?

While visiting with my Dad this past week, I had to explain (not for the first time) just exactly what it is I do for a living.

The topic gravitated to “what is Internet Marketing”. I realized that Dad thought I meant “any marketing campaign that uses the Internet”.

I had to explain that this was not what I meant.

What I meant was: a group of online marketers who make a living selling information about online marketing to other online marketers (who quite likely sell the same stuff to other online marketers).

Does this seem weird to anyone else but me?

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at