If you give away free content as part of a “Content Marketing” strategy, it’s important to know wthat you should not give away everything. If you give away the wrong stuff, you’ll never make any money. In today’s episode I you get the “5 Fatal Flaws Of Free Content” – and how to avoid […]
Tag: Productivity
#125: How To Get What You Want [Podcast]
Have you ever known anyone who just never seems to get what they want in life? They make lots of plans but things never seen to pan out well? I believe there are 5 requirements for getting successful outcomes in any area. In today’s episode I will share the 5 Requirements, and explain how […]
#124: The Secret Book List That Changed My Life [Podcast]
So what books have you read that changed you? This show is about my list of some of the life-changing books I have read. Some of them may surprise you.
#123: How To Write Emails That Get Response [Podcast]
I hear this complaint a lot: “People don’t respond to emails anymore. It’s like they don’t read them, or don’t have enough courtesy to write back.” Usually the person doing the complaining will then expand on how Western society is crumbling around our ears. Rather than spend our time complaining about how inconsiderate people have become, […]
#122: Titans Of Direct Response Marketing [Podcast]
Last week we focused on writing powerful, persuasive copy. This week I’m bringing you an interview with a leader in the direct response marketing world – and the guy who has hired almost all the great living direct response copywriters. This is a rare interview with Brian Kurtz of Boardroom, Inc.