Have you heard the phrase, “Information is power?” Well, it’s not true. It’s not even close to being true. The idea that “information is power” is misleading, and causes many people to create roadblocks to their own success. And it’s about more than just the distinction that “information applied is power” – even that variation […]
The single most important thing you can do to boost your social media engagement is right better headlines. If you don’t get the click, you certainly don’t get engagement. Old-fashioned headline templates are no longer enough. You need a smarter, stickier strategy. In today’s episode I give you a sample from our brand-new copywriting course-I’ll […]
Want to know the secret to writing well? Write a lot. Want to know the secret to writing a lot? Write fast. Not only does writing fast help you write better, it also allows you to make more money (if your income is dependent upon your writing). In this episode… The O.D.E.S.S.A. Secret To Writing […]
Have you ever written a blog post, one you thought was going to be brilliant, only to read it afterward and realize it falls flat? Have you ever gone back through your library of past posts, and occasionally wondered, “How did I write something this boring? If so, don’t despair. I think all of us […]
On March 27, my friend Michael Hyatt started a firestorm with a blog post entitled, How Much Business Is Your Profanity Costing You? One of the most heated debates I’ve witnessed online ensued. Many people offered the rationale that their profanity was either a way of bonding with their audience, or of using an NLP […]