This is a guest post by Rob Fischer. I first met Rob when he was the executive pastor of the church I attended. We have since become friends and spiritual partners. Rob is now a Certified Leadership Coach, the author of many fine books, and a freelance writer whose work I recommend highly. Rob offers free resources at the Fischer Leadership Coaching Website
We often employ the phrase, “Going the extra mile,” to indicate stellar customer service. Do you know where that phrase originated?
In the first century, Roman occupation forces controlled Israel. At the time, it was common for a Roman soldier to force a resident into temporary service and carry the soldier’s gear for a distance. The locals were neither keen on the fact that a foreign nation occupied their land, nor that soldiers of this occupation force made such demands on them.
I’m still in the mode of preparing my plans for 2015. I have some pretty big ideas about what I want to accomplish next year, and I’m sure you do as well.
In today’s episode, the theme is “how to own your life”. It includes an interview with one of my favorite people, Chris Brogan. It also includes an opportunity to work closely with me in 2015. Keep listening for details.
Podcast: Download (Duration: 37:35 — 52.6MB)
It’s not too early to start getting ready for 2015. In fact right now is the perfect time to assess how this year has gone, and what you’d like to see happen in 2015. In my case, 2014 started off a little “bloated” – both physically and mentally. I want 2015 to be lean & mean (in the most fun sense of that word).
That’s what today’s episode is all about: how to set yourself up for a lean, mean 2015.
Podcast: Download (Duration: 34:02 — 47.7MB)
On Wednesday, February 14, 2007, I published a post entitled “5 Reasons Why I Blog”. I just finished reviewing that post, and I reached two conclusions: first, I still think blogging is relevant and important for professionals and entrepreneurs. Second, some of my reasons have changed, and some have not.
This is an update of that original post, over 7 years later. Here are 7 reasons I still blog, over 7 years later.
I frequently hear from people who want to start service businesses, who have marketable skills and talents, but who are either intimidated or even stopped cold by the idea of getting new clients.
Many of these otherwise bold, creative, talented individuals feel somehow inept or ill-equipped to convince people to pay them for their valuable services. Fear not, Faithful Freelancer, for the answer is easier than you may think.
The tag line in my logo says “Live with Joy, Lead with Passion, and Prosper with Purpose”. Occasionally someone asks me, “So how to do you that?”
That’s what today’s episode is all about: answering that question.
Podcast: Download (Duration: 45:54 — 64.0MB)
Clark Kent is the fumbling, bumbling, mild-mannered newspaper reporter who wears the big geeky glasses. A nice guy, but not exactly a role-model for self-confidence. We can all identify with Clark, at least sometimes. But when an emergency happens, Clark tosses the glasses and sheds the business suit. Underneath the costume of the ordinary, we discover a being of extraordinary strength and power: Superman. The Man of Steel.
The “strange visitor from another planet … [who] … fights a never-ending battle for truth, justice, and the American way!”
You don’t really need me to explain Superman to you. And that’s the point of this piece. If you’d like to really amplify your marketing message, one of the best ways to do it is to become the superhero of choice for your prospects. Here’s how you do that…
I’ve been on a personal health quest over the last few months, proactively taking control of what I’m eating and the quality and frequency of the physical exercise I get. The results are clear. I’ve lost over 20 pounds, had to buy a new belt, and had to buy some new clothes. I have a lot more progress to make, but it’s been a very encouraging, if somewhat challenging experience.
I’ve tried to take control of my health in the past, and frankly didn’t have a great deal of success, at least not long-term. This time, I decided to try something different: I have enlisted an accountability partner that I absolutely don’t want to disappoint. That accountability partner is my son, Sean Edwards.
The quality of your life is directly impacted by the quality of your habits. The problem is, most of us did not consciously choose to habits we currently possess. We drifted, stumbled, or otherwise accidentally acquired most of our habits. Not all of those habits support the outcomes we truly want for ourselves or the ones we love.
In today’s episode, we will examine five common habits that will completely wreck your life and how to get rid of them.
Podcast: Download (Duration: 34:57 — 49.0MB)
In a darkly amusing scene from the 1975 film Monty Python and the Holy Grail, a character hauls a cart of deceased plague victims down the street, shouting, “Bring out your dead!”. This disturbing scene is rendered amusing when a supposedly dead man raises his head and cries feebly, “I’m not dead yet. I’m feeling much better, actually.” Just like that character, email marketing may have been pronounced dead by so-called experts, but is actually “feeling much better.”
Back in 2007, I wrote a blog post entitled Email Marketing: Dead or Alive? At that time, there was much debate over whether email marketing was still viable or not. It’s interesting to me that the post could easily have been written today, as the same debate still rages, and my answer is similar to what it was then. Similar, but not exactly the same, which is why I am writing this updated post.
Even today, you can significantly increase your profits and the effectiveness of your marketing by applying these three principles of good email marketing.