What happened to Tiffany? What happened to Adriane? What happened to Sean? Where are they? Don’t worry, they’ll be back soon. We’ve all been traveling so much that we couldn’t find a time to get together in the studio. So we’ve batched a couple of fantastic interviews with 3 world-class copywriters and marketers to replace […]
Author: Ray Edwards
From Comedian to Copywriter – Interview With Kevin Rogers
Over the past few weeks, we’ve had a “shake-up” on the show. We had several weeks in a row of freewheeling discussion with two of my assistants, Tiffany and Adrian, and my son, Sean. To please the long-time listeners, some of whom aren’t thrilled with this new style of episode, we’ve decided to launch a […]
Interview With David Garfinkel
Today it’s just my special guest and me. But never fear, Tiffany, Sean, and Adriane will be back very soon. For the next few weeks, I’ll be sharing some interviews I did with great copywriters. I asked them to share their philosophies about how to write copy that sells. This week I’m interviewing David Garfinkel, […]
Ben Settle’s Phantom Pooping Prospects
NOTE: The title of today’s episode is the work of Ben Settle, who promptly smacked my wrist for grabbing one of his old subject lines – and rightfully so. Ben is a friend – but we don’t steal from our enemies. We certainly don’t steal from our friends! So sorry, el Benbo. The slight was […]
I Am a Capitalist Pig
This week we’re taking off the gloves! My son Sean and I–along with Tiffany and Adrianne–get down and dirty in a heated discussion about capitalism and socialism. It all started with a controversial Facebook post I wrote about why I’m a proud capitalist pig… oink, oink! We’re also going to talk about… An online tool […]