Is it possible to get $150,000 check for a book that has yet to be written? Absolutely. I know this because that's exactly what I experienced thanks to my friend, and this week's guest, Jeff Goins.
Jeff and I discuss the process of going from idea to proposal, to a publishing deal.
NOTE: For a more in-depth discussion, check out our other conversation HERE.
- [00:00] Intro: How it all started
- [01:09] Coming up…
- [01:53] How to get 150k for a proposal
- [03:54] Jeff's “reinvention”
- [05:55] “Every good marketer struggles with honesty.”
- [11:00] Removing the masks
- [15:49] The characters we play
- [18:30] What is a bestseller?
- [20:10] Does “bestseller” still matter?
- [25:46] After the splash…
- [30:07] What the current system rewards
- [33:27] How to you get Both? The big splash and longevity…
- [38:38] What it takes to sell
- [39:55] A note to the listener
- [40:27] What's next for Jeff?
Links
ProsperousWriter.com – Walk through the exact process Jeff used to get this deal done
FreshComplaint.com – Jeff's boutique agency that turns big ideas into bestsellers
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